Product Promises

From diet pills to self esteem boosting cassette tapes, almost every product is sold with a promise of its benefits. There are pills that promise to enlarge your breast size, and workout tapes that flash pictures of skinny women (with tiny print that reads- not typical results), that say- "this can work for you too!"

Advertisers are having a field day in the health and fitness department. No matter how confident we are as women, there's always a few spots we wouldn't mind tweaking or toning. Advertisers are feeding of those of us who cave to these intensive ads. Using real life testimonies, that don't show the average results, to sway us to throw our credit cards in.

Couldn't there be something more useful in tv? Printed in magazines? Sadly, no one wants to see an ad for a product that tries to motivate you to go to the gym and eat right when there's a LOSE 20 LBS A WEEK! ad next door. Why do these "promising" products thrive? We're a culture of short-cuts and gimmes. How can we get our society to believe the truth- hard work and determination will accomplish anything?